A platform dedicated to redefining what strength looks and feels like.


Hi. My name is Kelly Roberts and I want to welcome you to She Can & She Did.

In 2013, I started a blog called Run, Selfie, Repeat and had no idea what the hell I was doing. I had just gone viral for taking selfies with "hot guys" behind me while I tried to survive a half marathon. Despite the fact that I was the self proclaimed former President of the "I f*cking hate running club", I launched a running blog called Run, Selfie, Repeat.

A lot happened in a very short four years: I met the royals, went from “I don’t think I’m a runner” to a 3 hour and 41 minute marathoner(!!!) running down self-doubt and fear along the way, started the #SportsBraSquad, landed the cover of Women’s Running Magazine(!!!), and saw thousands of badass women cross their very first finish lines.

Over the last year, what was once a running blog became more of a life with a side of running blog and I realized it was time for the next chapter of Run, Selfie, Repeat; From identity and purpose to equal pay and self confidence, She Can & She Did is a storytelling platform dedicated to a place where women could be seen, heard, and have difficult conversations.

I have huge, ambitious plans for She Can & She Did. I know it won’t be easy but one thing I’ve learned from the badass lady gang is that no matter how hard something seems, we really are stronger together.

The future isn’t just female, it’s strong, smart, emboldened, united, driven, funny, and ambitious as hell. 


Founder of She Can & She Did (formerly known as Run, Selfie, Repeat)

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You don't have to be a fancy pants writer to share your story!

She Can & She Did is a place for women of all walks of life to discuss and question the world we live in.

It's our hope that by giving women of all walks of life a chance to see themselves in the good, the bad, and the ugly in the stories of other women that we will elevate new perspectives and create new communities that will help women kick ass and take names. 





From world renowned Yogis to women getting ready to cross the finish line of their first endurance race, these are the stories of the women who are redefining what strength looks like.


Looking for the best sports bras for running? Affordable sports bras that won’t chafe? Or bounce? Check out our ultimate crowdsourced sports bra guide! An unbiased, curated and crowdsourced list of the best sports bras on the market created by runners for runners! 



The Run, Selfie, Repeat Podcast

Get inspired to step outside your comfort zone with the Run, Selfie, Repeat podcast! These short 10-20 minute pep talks cover everything from living with grief to overcoming failure.  


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Health is not a look, it's a lifestyle.